Merch, video, documents, galleries, and events can all attach to the release, each with its own price. So can bonus tracks. Everything sits on the same storefront so a fan buys the record and the extras in one place.
Bonus tracks and exclusive editions
Bonus tracks with their own artwork attach to the release as exclusives. That's how an exclusive edition is built: the standard album, plus the extra material only available on the artist's storefront.
Physical and merch
Vinyl, CDs, and merch sit next to the digital album. Physical pre-orders show an estimated ship window on the product page, since pressing takes time, and fans get tracking the moment an order ships. Shipping regions are set per release and shown at checkout.
Video, documents, galleries, and events
Video, documents, galleries, and events each attach to the release with their own price. They're a way to give the campaign more than a record to sell: liner material, visuals, and access to something happening in the real world.
What this does to chart eligibility
Exclusives do nothing to chart eligibility on a well-built campaign. On chart campaigns only the initial album checkout reports, so add-on items don't affect eligibility. The chart-eligible early access offer attaches to digital albums only.
Beyond the release itself
Exclusives are one part of a Studio site. Community chat, feed, content, livestreams, and touring modules for presales and hospitality can run alongside them, and a campaign turns on whichever modules fit the rollout. Custom modules for unique needs require a 14-day lead time. Your EVEN team configures the mix during setup, which is why no two Studios look or feel the same.
