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Who owns the fan data from a Studio campaign?

Who owns the fan data a Studio campaign generates, what arrives with each sale, how and when it can be exported or synced, the integrations it flows through, the per-jurisdiction compliance model, and what persists at wind-down.

Written by Andrea Torres

You own it. Everything captured on the artist's page belongs to the artist and label side: contacts, consent records, purchase history and engagement history. EVEN claims no ownership of any of it, and EVEN says so publicly.

What comes with each sale

Each sale brings you the fan behind it. You receive identity, contact details with per-channel consent, location, order history and engagement. EVEN deduplicates all of it into one fan record per person, so the same fan does not turn up scattered across separate systems. When the campaign is over, the artist still has a real person they can reach again.

Exporting it

You can export at any time, both during the partnership and on exit. The export is complete, with no gates, no notice period and no fee. Your fan data can also flow straight into your own CRM and systems through the API and integrations. The consent chain travels with it, so opt-outs stay honored everywhere the data goes.

Integrations

EVEN integrates with Meta, Google and TikTok pixels; Laylo and Community; CRM feeds including Dotdigital and ViceVersa; and Shopify. If your team already runs one of these tools, EVEN can connect to it.

Jurisdictions

EVEN applies the rules of each jurisdiction rather than one global policy. That means GDPR in the EU and UK, CCPA in California, and the equivalent regime elsewhere. Partners reach fan data through the platform's compliance controls, so nobody hands over a raw cross-border file, and the consent chain stays documented at every step.

When a campaign or partnership ends

You can export everything at wind-down. Fan accounts and purchases carry on afterward, so fans keep what they bought and the relationships you built during the campaign stay in place. Fans exercise their own privacy rights through EVEN support at [email protected], and EVEN honors those requests under the controller and processor structure that applies to the campaign.

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