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How does EVEN protect unreleased music from leaks?

The layers around unreleased music: paywall encryption, DRM and watermarking, the download settings you control, purchase authentication, takedown coordination and presale codes.

Written by Andrea Torres

Protection works in layers rather than as a single lock. The music sits encrypted behind the paywall and there is no free streaming tier, so only a fan who bought it can play it. On top of that encryption, the artist and the label choose the settings, and EVEN runs the product underneath.

During the exclusive window

While tracks are still exclusive, EVEN applies DRM and watermarking and keeps downloads off. Most campaigns run streaming only through that window, so no audio file ever lands on a fan's device.

Download and DRM settings

Download and DRM settings are always the artist's and the label's decision, and EVEN never overrides them. Streaming only is common during the early window. Downloads can open later in the campaign, and fan libraries update on their own when they do. You also decide whether those downloads carry DRM.

Purchase authentication

Every account verifies with a one-time code, and every purchase runs Stripe authentication, card fingerprinting, reCAPTCHA and email verification. On releases where qualifying sales can be reported under applicable chart rules, each fan can buy once, which limits bulk buying by resellers.

If something surfaces

Takedown tracking runs on campaigns, and your EVEN team coordinates removals. If you spot something, post it in the shared campaign thread and say where the file surfaced and when you saw it.

Presales

Tour codes work the same way. Signups are authenticated, each verified fan gets one unique code, and codes go out privately by text and email. Clean sale mechanics are the point of the design, and bots and brokers cannot scrape what was never published.

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