EVEN is the merchant of record on every Studio transaction.
What that covers
Checkout, payments, global sales tax and VAT, fraud, chargebacks, and fan support all sit with EVEN. The structure spans 140 currencies and fans in 195 countries, with local payment rails where they matter: Paystack in Nigeria, M-Pesa in Kenya, mobile money in Ghana and South Africa, and more.
What it takes off your team
Being merchant of record means EVEN is the seller of record to the fan, so your team is not registering for tax in territories where fans happen to buy, not filing on fan transactions, and not fighting card disputes. For a campaign selling into a hundred countries in a week, that is the difference between a launch and a compliance project.
What fans see
Purchases on an artist's EVEN-powered store appear as EVEN on the card statement. That is worth knowing before release week, because an unfamiliar name on a statement is a common trigger for a dispute that was never really a dispute.
What your finance team gets
Reporting shows gross and net with daily payout records, and an audit-firm accounting memo covers the merchant-of-record structure. Most finance teams want that memo early rather than at quarter end, so ask your EVEN team for it during setup.
Where the boundary sits
Physical fulfillment stays with your merch partner or 3PL. EVEN never covers or runs shipping, and shipping regions, rates, and handling fees are set by you or your fulfillment partner.