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Who handles sales tax and VAT?

Where sales tax and VAT obligations sit on Studio transactions, why the merchant-of-record structure places them with EVEN, what the percentage already covers, the treatment of customs duties, and what your finance team still books.

Written by Andrea Torres

EVEN handles sales tax and VAT globally, as merchant of record. Your team files nothing on fan transactions.

Why it works that way

The tax obligation follows whoever sells to the fan. EVEN is the seller of record, so the tax on each fan transaction sits with EVEN and not with the artist or the label. Your campaign can sell into 195 countries in a release week without your team registering for tax in any of those territories.

What is included in the percentage

EVEN's percentage covers global sales tax, along with payment processing, currency conversion, publishing and fan support. Nothing is deducted a second time, and no tax bill arrives at the end of the campaign.

Customs duties are different

Customs duties and import fees work differently from sales tax. The destination country sets them on international physical orders, and the fan pays them, unless your campaign chooses to price them in. Duties are the one tax-adjacent cost EVEN's percentage does not cover, so say plainly in your fan-facing copy how your campaign handles them.

Your own accounting

Your finance team still books the revenue that reaches you. They will need the audit-firm accounting memo covering the merchant-of-record structure, and your EVEN team can hand it over during setup. Reporting shows gross and net with daily payout records to go alongside it.

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